Blue Jeans Cable
Blue Jeans Cables emphasizes custom lengths and colors. They manufacture most of their products in the United States rather than importing finished cable assemblies from China. They publish detailed performance specs on their products and most of their cables are based upon standard broadcast-quality cable products widely used in the professional broadcast and post-production industry; those that are not broadcast-industry products are designed to the same tight tolerances and standards, by the same engineers responsible for broadcast-industry products.
Blue Jeans cable customers like the high customizability of most of their cable products and the fact that despite this high degree of customizability, they are able to build and ship orders very quickly. The most common negative that Blue Jeans cables hears from customers is that their products are not as attractive-looking as some of the more popular brands, as they generally allow their products to have a plain, functional appearance.
The most important attribute of the raw cable and connectors Blue Jeans uses is that they are built to broadcast-industry standards. This doesn’t involve exotic or expensive materials; it has more to do with tight manufacturing tolerances which ensure excellent impedance, stability and mechanical durability.
Blue Jeans Cable is not interested in making extravagant claims about how their products will enhance some intangible aspect of system performance, or in selling cable to people who don’t really need it; however, if a person using run-of-the-mill cables is having problems with induced noise, high frequency rolloff, video signal ringing in analog video applications, or signal failures (sparkles, loss of sync, or just total loss of picture) in digital video applications, they say, "We sell the cables which, in objective and measurable terms, are the best in the world for these applications. Give us a try and see if it solves your problems."
This manufacturer wants their customers to get reliable, high-quality performance from all of their products and above all, they feel that they should get good value for their money—the best cable need not be expensive. Blue Jeans Cable believes that cables should be built to a sufficiently high quality standard and that customers need not suspect their cables when they have concerns with their system's performance.
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